Laces for Braces
“Laces for Braces” is a campaign we launched to showcase World Clubfoot Day and the importance of walking unencumbered.
We are asking athletes – young and old – in all sports to wear neon pink, blue, or green shoelaces, generously donated by SC Johnson’s Kiwi brand on World Clubfoot Day, June 3rd, and for the remainder of their seasons.
The neon pink, blue, and green shoelaces worn by these athletes symbolize our fight to eliminate untreated clubfoot deformity: our mission to have all children walk, run, jump, and kick normally.
Our “Laces for Braces” campaign was developed in order to show support of Clubfoot families worldwide. The neon laces represent hope for these families that their child will live a life free of clubfoot deformity.
Show your support!
For groups looking to obtain the neon laces in bulk please contact us directly at firstname.lastname@example.org.
SC Johnson’s Kiwi brand has generously donated the Laces for Braces shoelaces to help Clubfoot Solutions build awareness and cost effectively implement the campaign.